News
Webplanet’s interview with AVS4YOU: mission, challenges of the present and future perspectives
Website Planet had the chance to sit down and chat with Irina Sanaeva, head of the digital marketing department at AVS4YOU. We talked about AVS Video Editor, how we decided to develop it, how we made it stand out from the competition, and how we plan to stay on top of the recent trends in our industry.
What is AVS Video Editor and how does it work?
AVS4YOU.com is a leader in the multimedia market, specializing in the development of audio and video solutions for beginners and professionals.
AVS Video Editor is part of AVS4YOU Multimedia Suite comprising 5 programs for working with audio and video data. It is a powerful and easy-to-use video editing program. What makes AVS Video Editor stand out from the competitors is that it is an all-in-one video editor, recorder and maker. The editing opportunities are endless. You can create any kind of video content from a birthday message or a holiday trip to a cookery video for your blog or a product review.
According to user reviews, our programs are chosen thanks to their simplicity, ease of control and versatility. For many users AVS Video Editor proves to be a game changer in video editing. The scope of industries where our customers work is enormous. They are marketers, web designers, clergymen, pastors, students, online tutors, editors, managing directors and consultants, and even the police and government organizations.
What sparked the idea, and what have you achieved so far?
AVS4YOU software is not a new player on the market. We have been successfully promoting our products online for more than 15 years. There are millions of happy users from 150+ countries.
Initially, we offered software components which, later on, gave rise to current applications. Apart from audio and video converters considered to be a growing trend at the beginning of 2000s, our store provided users with apps ensuring pc security from malware and spam such as AVS Firewall and AVS Registry Cleaner. Yet, due to a strong competition in this sphere, it was decided to mainly focus on processing audio and video data, where AVS4YOU remains a high-profile IT company with a considerable share on the multimedia market.
How does your mission differ from the other companies in your niche?
AVS4YOU team aims at developing sophisticated solutions to keep up with modern trends.
One of them is to offer freeware along with commercial programs. Unlike many competitors, AVS Video Converter and AVS Audio Converter allow users to convert an unlimited number of files without extra charges. There are neither hidden ads nor restrictions in terms of a file size, no watermark is applied to output files. Yet, editing features are locked and require the purchase of an annual or unlimited subscription.
Another trend worth mentioning is that at AVS4YOU we tend to support all new audio, video and image formats whenever they appear on the market. At the early 2000s we were the first to burn Blu-ray discs, upload media files to Apple iPod on computers running under Windows, introduce multi-threading conversion. Later on we implemented decoding and encoding using hardware acceleration on an Intel GPU (Intel Quick Sync Video technology). Eventually, a command-line mode was rolled out allowing to significantly automate conversion processes with the help of special XML templates. On top of this, we pioneered in providing the support of video created with H.265/HEVC, AV1, VP9 codecs. As you can see, AVS4YOU has always been ahead of the competition, and we are very proud of our achievements.
Most importantly, we want AVS4YOU software to combine simplicity of use and a variety of features, and at the same time to be affordable for everyone, regardless of their income and editing experience.
Who are your typical users and what problems do they have when they come to you?
AVS Video Editor is an optimal solution for all creators regardless of their editing experience. Thanks to its intuitive interface there is almost no learning curve, which makes it extremely attractive for newbies and casual users.
The program is packed with advanced features such as color grading, video stabilization, chroma key, hundreds of special effects and others. Being a really nifty tool for making quick edits and improving video quality of the original raw footage in general, it suits professionals perfectly well.
The key features of AVS Video Editor:
- Delete unwanted scenes or cut out a video to fit it to the desired length
- Rotate video files filmed upside down
- Create a slideshow with smooth transitions
- Capture pc screen to record online calls or make a how-to video
- Adjust brightness, contrast, saturation, gamma
- Customize video with 300+ modern effects and filters such as picture-in-picture, old movie, tilt shift, yellow-magenta, orange-green, etc.
- Stabilize shaky video
- Digitize old VHS tapes and transfer video from DV/HDV cameras and webcams
And what makes them eventually choose you over your competitors?
First of all, it is a competitive offer. As a rule, our competitors promote just one program, be it a video editor or a video converter. Unlike the competition, we offer a complete multimedia suite at an affordable price. When users need even one program they get 4 programs as a gift. This is a significant competitive advantage, especially in terms of price-quality ratio.
Second, AVS Video Editor is good value for money. It combines all basic and the majority of advanced editing features. A user-friendly interface, a rich collection of effects and transitions, GPU acceleration, a set of export options and ready presets for social networks, modern gadgets and pc make editing with AVS Video Editor fun and pleasure.
Finally, AVS Video Editor is easy but powerful. Drag and drop your own video files on the Timeline and tweak them if necessary using simple tools. To add some flair to the footage, insert custom text, favorite tracks, themed stickers and you are done.
What integrations and other tools are your customers mostly using in combination with AVS Video Editor?
One of the most demanding features of AVS Video Editor is screen capture. It is possible to record full screen or a selected area, with or without audio, and split the recording by file size or duration. What’s more, you can add a mouse click effect and animation while recording, make snapshots in a click and save them to JPEG, PNG, BMP. The program allows you to stop recording automatically by setting the time limit or maximum file size.
Speaking about AVS4YOU Multimedia Suite, our customers prefer to use AVS Video Converter for saving old formats to popular MP4, H.265, WEBM, etc. and AVS Audio Editor for polishing audio recordings. It must be mentioned that AVS Video Editor can perform these tasks, too, but it cannot substitute AVS Audio Editor completely. There are more audio fine-tuning tools such as noise removal, normalizer, equalizer, etc. Thus, all the programs from the package go hand in hand reinforcing each other’s functionality.
What do you see in the future of your industry, and how do you plan to cope?
The latest trend in video editing is that the software must be user-friendly without any intimidating learning curve, on the one hand, and offer a variety of handy tools, on the other. The set-up wizard and the interface must be very much geared towards beginners, making it easy to start with the basics. In this aspect, AVS4YOU software follows the trend up to the mark.
More and more apps implement AI technologies for object detection and body effects, for example, and use GPU acceleration to speed up video rendering processes. At present, the majority of apps are capable of producing high definition 4k videos and even higher resolutions. In the near future the support of 8k video will be a must-have for all video editors. Another point is that the latest formats such as HEVC, Sony XAVC and XAVC-S formats, AV1 emerge on the market. AVS4YOU team does the best to keep up with accelerating trends, and as a result, there will be 2-3 major releases per year.
Earn with AVS4YOU and get valuable gifts
We are happy to launch AVS4YOU Spring Affiliate Contest. Promote AVS4YOU software and receive valuable gifts such as a Murena One smartphone, a Mini PC, etc.
Time Duration: March 1, 2023 – May 31, 2023.
Participants: All AVS4YOU affiliates. If you are not a member of our affiliate program, please join now.
Prizes: the 1st prize – a Mini PC or a Murena One smartphone
the 2nd prize - 10% extra to the regular affiliate commission for 6 months
The 3rd prize – 5% extra to the regular affiliate commission for 6 months
About AVS4YOU Affiliate program
An affiliate program implies that you recommend AVS4YOU products to your website or blog audience, or share posts in social media. You earn a commission whenever someone makes a purchase through your unique affiliate link associated with the recommendation.
How to participate
- Register as an AVS4YOU affiliate in the Avangate Affiliate Network filling in a short form and answering few questions about your business. Once your partnership request is approved, you may start generating sales.
- Generate and place affiliate links on your website, blog or YouTube channel. If it is done, make sure that your affiliate links are correct. Here are affiliate link samples. To AVS4YOU homepage:
Buy link for AVS4YOU Unlimited Subscription (coupon embedded):
Don’t forget to replace XXXXX with your Avangate affiliate ID.
3. To help you boost sales you may use banners, coupon codes, send newsletters to your customers, run PPC campaigns.
How winners are chosen
On the first of June 2023 we’ll check the sales report for the previous 3 months and pick three winners in each category:
A) Top affiliates
B) Active affiliates
C) New affiliates
The winners will be contacted via email address for further delivery details.
All things considered, the conditions and terms are easy to follow. You just need a stroke of luck and a strong desire to win. Ready to get generous gifts?
If you have any questions in terms of the contest, please contact us at sales@avs4you.com.
Good luck to all participants!
Newsletter
News, discounts, sales, contests and some art:
Email is empty
Email is incorrect
Email is used
Incorrect recaptcha
By clicking "Subscribe", you agree to the rules for using the service and processing personal data.
A letter with the confirmation link was sent to you by mail
Please check your inbox
How to trim MP3 on Windows
Trimming MP3 removes unwanted parts from an audio file, which could be useful in many cases. In this article, we’re sharing how to do that on Windows.
Why trim MP3 audio files?
There are several most common use cases for removing parts from songs and voice recordings.
Soundtrack or voiceover in a video. You definitely have seen videos with funny sounds, music, or voiceover. Whereas popular social sharing platforms like TikTok and Snapchat have integrated tools to add and trim audio, you may need a movie with sound on a DVD or stored locally on a laptop. Desktop audio editing suites allow producing an audio track as well as the final version of your video.
Ringtone for incoming calls. Most of the default tunes in smartphones are boring, not to mention that so many people use them and you’d check your device whenever someone receives a call. Trimming MP3 files helps create a custom ringtone, which could be your favourite song.
Sampling. Professional music producers and DJs are often inspired by popular melodies and trim MP3 to make samples for remixes and even new beats.
How to trim MP3 on Windows
AVS Audio Editor is a great app where you can remove unnecessary parts from your audio file. The software is supported on Windows 11, 10, 8, 7, and even older versions — Vista and XP.
There are two methods to trim MP3 depending on what part should be deleted.
Trim to selection
This guide is relevant if you want to select the desired length of an audio track and remove everything except the selection. Follow these steps for creating a ringtone, for example.
Step 1. Click the Open button to upload your track to AVS Audio Editor.
Alternatively, you can click Import from Video to extract sound from a clip.
Step 2. Select the part of a song you want to keep as the output file.
Play back the selected part to make sure it’s the correct one.
Step 3. Go to the Edit tab and click Trim to selection.
Step 4. Save your new MP3 file.
Trim certain parts in an audio track
This method helps remove unwanted pieces of a recording, such as hummings and scratchings in the beginning or at the end.
Step 1. Click the Open button to upload your track to AVS Audio Editor.
Alternatively, you can click Import from Video to extract sound from a clip.
Step 2. Select the part of an audio you want to remove.
Play back the selected part to make sure you aren’t trimming important pieces.
Step 3. Go to the Edit tab and click Delete.
Step 4. Save your new MP3 file.
Want to trim your MP3 files on your Windows laptop? Try AVS Audio Editor today!
The entire AVS4YOU multimedia suite is currently available with large discounts up to 70%.
Useful links
How to record voice on Windows 10?
